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Introducing marketing research / Baines, Paul / John Wiley & Sons - 2002

Public ISBD No review available on this record. Title : Introducing marketing research Material Type: printed text Authors: Baines, Paul (1973-), Author ; Chansarkar, B. A., Associated Name Publisher: John Wiley & Sons Publication Date: 2002 Pagination: xvii, 350 p. Layout: ill., pbk. Size: 24 cm. ISBN (or other code): 0471497703 Price: 1935 Baht Languages : English (eng) Descriptors: [LCSH]Marketing research Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1323 Introducing marketing research [printed text] / Baines, Paul (1973-), Author ; Chansarkar, B. A., Associated Name . - Chichester, West Sussex, New York : John Wiley & Sons, 2002 . - xvii, 350 p. : ill., pbk. ; 24 cm. ISBN : 0471497703 : 1935 Baht Languages : English (eng) Descriptors: [LCSH]Marketing research Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1323

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Barcode	Call number	Media type	Location	Section	Status
32002000026078	HF5415.2 B26 2002 c.1	Book	Graduate Library	General Shelf	Available
32002000049302	HF5415.2 B26 2002 c.2	Book	Main Library	General Shelf	Available

Brand assets / Tollington, Tony / John Wiley & Sons - 2002

Public ISBD No review available on this record. Title : Brand assets Material Type: printed text Authors: Tollington, Tony, Author Publisher: John Wiley & Sons Publication Date: 2002 Pagination: vi, 148 p. Layout: ill., hbk. Size: 28 cm. ISBN (or other code): 047084423X Price: 322 Baht Languages : English (eng) Descriptors: [LCSH]Assets (Accounting) [LCSH]Brand name products -- Valuation [LCSH]Goodwill (Commerce) -- Accounting Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=2640 Brand assets [printed text] / Tollington, Tony, Author . - Chichester, West Sussex, New York : John Wiley & Sons, 2002 . - vi, 148 p. : ill., hbk. ; 28 cm. ISBN : 047084423X : 322 Baht Languages : English (eng) Descriptors: [LCSH]Assets (Accounting) [LCSH]Brand name products -- Valuation [LCSH]Goodwill (Commerce) -- Accounting Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=2640

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Barcode	Call number	Media type	Location	Section	Status
32002000049336	HF5681.A8 T65 2002 c.1	Book	Graduate Library	General Shelf	Available
32002000049344	HF5681.A8 T65 2002 c.2	Book	Main Library	General Shelf	Available