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Author George E. (George Eugene) Belch,
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Add the result to your basket Make a suggestion Refine your search Apply to external sourcesAdvertising and promotion / Belch, George E. (George Eugene) / Irwin/McGraw-Hill - 2001
Title : Advertising and promotion : an integrated marketing communications perspective Material Type: printed text Authors: Belch, George E. (George Eugene), Author ; Belch, Michael A., Associated Name Edition statement: 5th ed. Publisher: Irwin/McGraw-Hill Publication Date: 2001 Pagination: xx, 795, GL13, EN22, CR3, IN19 p. :c(col.) Layout: ill., pbk. Size: 29 cm. ISBN (or other code): 9780071180269 Price: 760 Baht Languages : English (eng) Descriptors: [LCSH]Advertising
[LCSH]Communication in marketing
[LCSH]Sales promotionCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1872 Advertising and promotion : an integrated marketing communications perspective [printed text] / Belch, George E. (George Eugene), Author ; Belch, Michael A., Associated Name . - 5th ed. . - Boston, Mass. : Irwin/McGraw-Hill, 2001 . - xx, 795, GL13, EN22, CR3, IN19 p. :c(col.) : ill., pbk. ; 29 cm.
ISBN : 9780071180269 : 760 Baht
Languages : English (eng)
Descriptors: [LCSH]Advertising
[LCSH]Communication in marketing
[LCSH]Sales promotionCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1872 Hold
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Barcode Call number Media type Location Section Status 32002000009348 HF5823 B387 2001 c.2 Book Main Library General Shelf Available 32002000009330 HF5823 B387 2001 c.1 Book Main Library Library Counter Available Advertising and promotion / Belch, George E. (George Eugene) / Irwin/McGraw-Hill - 2007
Title : Advertising and promotion : an integrated marketing communications perspective Material Type: printed text Authors: Belch, George E. (George Eugene), Author ; Belch, Michael A., Associated Name Edition statement: 5th ed. Publisher: Irwin/McGraw-Hill Publication Date: 2007 Series: The Irwin/McGraw-Hill series in marketing Pagination: xxvi, 820 p. :c(col.) Layout: ill., pbk. Size: 28 cm. ISBN (or other code): 9780071105897 Price: 760 Baht General note: With compliments of Ms.Rachanee Ungrangsi Languages : English (eng) Descriptors: [LCSH]Advertising
[LCSH]Communication in marketing
[LCSH]Sales promotionCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=14824 Advertising and promotion : an integrated marketing communications perspective [printed text] / Belch, George E. (George Eugene), Author ; Belch, Michael A., Associated Name . - 5th ed. . - , 2007 . - xxvi, 820 p. :c(col.) : ill., pbk. ; 28 cm.. - (The Irwin/McGraw-Hill series in marketing) .
ISBN : 9780071105897 : 760 Baht
With compliments of Ms.Rachanee Ungrangsi
Languages : English (eng)
Descriptors: [LCSH]Advertising
[LCSH]Communication in marketing
[LCSH]Sales promotionCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=14824 Hold
Place a hold on this item
Copies
Barcode Call number Media type Location Section Status 32002000276418 HF5823 B387 2007 c.1 Book Main Library General Shelf Available 32002000259034 HF5823 B387 2007 c.2 Book Main Library General Shelf Available