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SIU Thesis. The effects of consumer perception and awareness on the likelihood to purchase and recommend non-food private brands at supermarket in Bangkok / Panatda Meesangnin / Bangkok : Shinawatra University - 2008

Public ISBD No review available on this record. Collection Title: SIU Thesis Title : The effects of consumer perception and awareness on the likelihood to purchase and recommend non-food private brands at supermarket in Bangkok Material Type: printed text Authors: Panatda Meesangnin, Author ; Chanchai Bunchapattanasakda, Associated Name ; Nattharika Rittippant, Associated Name Publisher: Bangkok : Shinawatra University Publication Date: 2008 Pagination: ix, 81 p. charts, tables Size: 30 cm. Price: 500 Baht General note: photocopies. Consumer awareness Languages : English (eng) Descriptors: [LCSH]Consumer behavior [LCSH]Consumer behavior -- Thailand [LCSH]Supermarkets Curricular : MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16421 SIU Thesis. The effects of consumer perception and awareness on the likelihood to purchase and recommend non-food private brands at supermarket in Bangkok [printed text] / Panatda Meesangnin, Author ; Chanchai Bunchapattanasakda, Associated Name ; Nattharika Rittippant, Associated Name . - Bangkok : Shinawatra University, 2008 . - ix, 81 p. charts, tables ; 30 cm. 500 Baht photocopies. Consumer awareness Languages : English (eng) Descriptors: [LCSH]Consumer behavior [LCSH]Consumer behavior -- Thailand [LCSH]Supermarkets Curricular : MBA Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=16421

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Barcode	Call number	Media type	Location	Section	Status
32002000508968	SIU THE SOM-MBA-2008-02 c.2	SIU Thesis and Dissertation	Graduate Library	General Shelf	Available
32002000284503	SIU THE SOM-MBA 2008-02	SIU Thesis and Dissertation	Graduate Library	Thesis Corner	Available