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Author William O. Bearden, (1945-)
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Add the result to your basket Make a suggestion Refine your search Apply to external sourcesMarketing principles & perspectives / Bearden, William O. / Irwin/McGraw-Hill - 2001
Title : Marketing principles & perspectives Material Type: printed text Authors: Bearden, William O. (1945-), Author ; Ingram, Thomas N., Associated Name ; LaForge, Raymond W., Associated Name Edition statement: 3rd ed. Publisher: Irwin/McGraw-Hill Publication Date: 2001 Series: Irwin/McGraw-Hill series in marketing Pagination: xxxvii, 596 p. Layout: ill., pbk. Size: 29 cm. ISBN (or other code): 0072322977 Languages : English (eng) Descriptors: [LCSH]Marketing -- United States Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=736 Marketing principles & perspectives [printed text] / Bearden, William O. (1945-), Author ; Ingram, Thomas N., Associated Name ; LaForge, Raymond W., Associated Name . - 3rd ed. . - , 2001 . - xxxvii, 596 p. : ill., pbk. ; 29 cm.. - (Irwin/McGraw-Hill series in marketing) .
ISBN : 0072322977
Languages : English (eng)
Descriptors: [LCSH]Marketing -- United States Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=736 Hold
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Barcode Call number Media type Location Section Status 32002000022531 HF5415.1 B415 2001 c.1 Book Graduate Library General Shelf Available 32002000022549 HF5415.1 B415 2001 c.2 Book Graduate Library General Shelf Available 32002000046928 HF5415.1 B415 2001 c.3 Book Main Library General Shelf Available
Title : Scaling procedures : issues and applications Material Type: printed text Authors: Netemeyer, Richard G. (1956-), Author ; Bearden, William O. (1945-), Associated Name ; Sharma, Subhash, Associated Name Publisher: Sage Publication Date: 2003 Pagination: xiv, 206 p. Layout: ill., hpk. Size: 24 cm. ISBN (or other code): 0761920269 Price: 3801 Baht Languages : English (eng) Descriptors: [LCSH]Scaling (Social sciences) Curricular : GE Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=5127 Scaling procedures : issues and applications [printed text] / Netemeyer, Richard G. (1956-), Author ; Bearden, William O. (1945-), Associated Name ; Sharma, Subhash, Associated Name . - Thousand Oaks, CA : Sage, 2003 . - xiv, 206 p. : ill., hpk. ; 24 cm.
ISBN : 0761920269 : 3801 Baht
Languages : English (eng)
Descriptors: [LCSH]Scaling (Social sciences) Curricular : GE Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=5127 Hold
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Copies
Barcode Call number Media type Location Section Status 32002000076693 H61.27 N48 2003 c.1 Book Graduate Library General Shelf Available 32002000076701 H61.27 N48 2003 c.2 Book Main Library General Shelf Available
