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Consumer behaviour / Neal, Cathy M. / McGraw-Hill - 2002

Public ISBD No review available on this record. Title : Consumer behaviour : implications for marketing strategy Material Type: printed text Authors: Neal, Cathy M., Author ; Hawkins, Del I., Associated Name Edition statement: 3rd ed. Publisher: McGraw-Hill Publication Date: 2002 Series: McGraw-Hill/Irwin series in marketing Pagination: xxv, 545 p., [24] p. of plates Layout: ill. (some col.), pbk. Size: 25 cm. ISBN (or other code): 0074709763 Price: 2990 Baht Languages : English (eng) Descriptors: [LCSH]Consumer behavior [LCSH]Marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=2487 Consumer behaviour : implications for marketing strategy [printed text] / Neal, Cathy M., Author ; Hawkins, Del I., Associated Name  . -  3rd ed. . - , 2002 . - xxv, 545 p., [24] p. of plates : ill. (some col.), pbk. ; 25 cm.. - (McGraw-Hill/Irwin series in marketing) . ISBN : 0074709763 : 2990 Baht Languages : English (eng) Descriptors: [LCSH]Consumer behavior [LCSH]Marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=2487

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Barcode	Call number	Media type	Location	Section	Status
32002000043461	HF5415.3 N34 2002 c.1	Book	Graduate Library	General Shelf	Available
32002000110948	HF5415.3 N34 2002 c.1	CD Accompany	Graduate Library	Library Counter	Available
32002000043479	HF5415.3 N34 2002 c.2	Book	Main Library	General Shelf	Available
32002000134898	HF5415.3 N34 2002 c.2	CD Accompany	Main Library	Library Counter	Available