Title :	Marketing : an introduction
Material Type:	printed text
Authors:	Armstrong, Gary, Author ; Kotler, Philip, Associated Name
Edition statement:	8th ed., Pearson Intn. ed.
Publisher:	Prentice Hall
Publication Date:	2007
Pagination:	xxx, 522, [68] p. (col.)
Layout:	ill., pbk.
Size:	26 cm.
ISBN (or other code):	9780131984547
Price:	675 Baht
General note:	Kotler's name appears first on the earlier ed.
Languages :	English (eng)
Descriptors:	[LCSH]Marketing
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=12572

Marketing : an introduction [printed text] / Armstrong, Gary, Author ; Kotler, Philip, Associated Name  . -  8th ed., Pearson Intn. ed. . - Upper Saddle River, NJ : Prentice Hall, 2007 . - xxx, 522, [68] p. (col.) : ill., pbk. ; 26 cm.
ISBN : 9780131984547 : 675 Baht
Kotler's name appears first on the earlier ed.
Languages : English (eng)

Descriptors:	[LCSH]Marketing
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=12572