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Blue ocean strategy / Kim, W. Chan / Harvard Business School Press - 2005

Public ISBD No review available on this record. Title : Blue ocean strategy : how to create uncontested market space and make the competition irrelevant Material Type: printed text Authors: Kim, W. Chan, Author ; Mauborgne, Renee, Associated Name Publisher: Harvard Business School Press Publication Date: 2005 Pagination: xv, 240 p. Layout: ill., cloth Size: 25 cm. ISBN (or other code): 9781591396192 Price: 1215 Baht Languages : English (eng) Descriptors: [LCSH]Market segmentation [LCSH]New products Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=13033 Blue ocean strategy : how to create uncontested market space and make the competition irrelevant [printed text] / Kim, W. Chan, Author ; Mauborgne, Renee, Associated Name . - Boston, Mass. : Harvard Business School Press, 2005 . - xv, 240 p. : ill., cloth ; 25 cm. ISBN : 9781591396192 : 1215 Baht Languages : English (eng) Descriptors: [LCSH]Market segmentation [LCSH]New products Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=13033

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Barcode	Call number	Media type	Location	Section	Status
32002000225688	HF5415.153 K495 2005 c.2	Book	Graduate Library	General Shelf	Available
32002000379295	HF5415.153 K495 2005 c.4	Book	Graduate Library	General Shelf	Available
32002000225670	HF5415.153 K495 2005 c.1	Book	Main Library	General Shelf	Available
32002000286995	HF5415.153 K495 2005 c.3	Book	Main Library	General Shelf	Available