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Quantitative methods in marketing / Hooley, Graham J. / London : International Thomson Business - 1999
Title : Quantitative methods in marketing Material Type: printed text Authors: Hooley, Graham J., Author ; Hussey, Michael, Associated Name Edition statement: 2nd ed. Publisher: London : International Thomson Business Publication Date: 1999 Pagination: 300 p. Layout: pbk. Size: 25 cm. ISBN (or other code): 186152417X Price: 3080 Baht Languages : English (eng) Descriptors: [LCSH]Marketing -- Mathematical models Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=889 Quantitative methods in marketing [printed text] / Hooley, Graham J., Author ; Hussey, Michael, Associated Name . - 2nd ed. . - London : International Thomson Business, 1999 . - 300 p. : pbk. ; 25 cm.
ISBN : 186152417X : 3080 Baht
Languages : English (eng)
Descriptors: [LCSH]Marketing -- Mathematical models Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=889 Hold
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Barcode Call number Media type Location Section Status 32002000013605 HF5415.2 H776 1999 c.1 Book Graduate Library General Shelf Available 32002000013613 HF5415.2 H776 1999 c.2 Book Main Library Library Counter Available