Title :	Marketing research
Material Type:	printed text
Authors:	Parasuraman, A., Author ; Grewal, Dhruv, Associated Name ; Krishnan, R. (Ramu), Associated Name
Publisher:	Houghton Mifflin
Publication Date:	2004
Pagination:	xxi, 643 p.
Layout:	ill. (some col.), hbk.
Size:	27 cm.
ISBN (or other code):	0618000623
Price:	872 Baht
Languages :	English (eng)
Descriptors:	[LCSH]Marketing research
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=10802

Marketing research [printed text] / Parasuraman, A., Author ; Grewal, Dhruv, Associated Name ; Krishnan, R. (Ramu), Associated Name . - Boston, Mass. : Houghton Mifflin, 2004 . - xxi, 643 p. : ill. (some col.), hbk. ; 27 cm.
ISBN : 0618000623 : 872 Baht
Languages : English (eng)

Descriptors:	[LCSH]Marketing research
Curricular :	BBA/MBA/MSM/PhDM
Record link:	http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=10802