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Essentials of marketing / Lancaster, Geoff / London : McGraw-Hill Pub. - 2002

Public ISBD No review available on this record. Title : Essentials of marketing Material Type: printed text Authors: Lancaster, Geoff, Author ; Ashford, Ruth, Associated Name ; Massingham, Lester, Associated Name Edition statement: 4th ed. Publisher: London : McGraw-Hill Pub. Publication Date: 2002 Pagination: xi, 549 p. Layout: ill., pbk. Size: 25 cm. ISBN (or other code): 0077098609 Languages : English (eng) Descriptors: [LCSH]Marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=569 Essentials of marketing [printed text] / Lancaster, Geoff, Author ; Ashford, Ruth, Associated Name ; Massingham, Lester, Associated Name  . -  4th ed. . - London : McGraw-Hill Pub., 2002 . - xi, 549 p. : ill., pbk. ; 25 cm. ISBN : 0077098609 Languages : English (eng) Descriptors: [LCSH]Marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=569

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Barcode	Call number	Media type	Location	Section	Status
32002000004380	HF5415 L2627 2002 c.1	Book	Graduate Library	General Shelf	Available
32002000011179	HF5415 L2627 2002 c.2	Book	Graduate Library	General Shelf	Available
32002000020352	HF5415 L2627 2002 c.3	Book	Main Library	General Shelf	Available
32002000020360	HF5415 L2627 2002 c.4	Book	Main Library	General Shelf	Available
32002000146090	HF5415 L2627 2002 c.5	Book	Main Library	General Shelf	Available

Marketing made simple / Lancaster, Geoff / Made simple Books - 200

Public ISBD No review available on this record. Title : Marketing made simple Material Type: printed text Authors: Lancaster, Geoff, Author ; Reynolds, Paul, Associated Name Publisher: Made simple Books Publication Date: 200 Pagination: viii, 261 p. Layout: ill., pbk. Size: 25 cm. ISBN (or other code): 075064771X Price: 740 Baht Languages : English (eng) Descriptors: [LCSH]Marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=3631 Marketing made simple [printed text] / Lancaster, Geoff, Author ; Reynolds, Paul, Associated Name . - Oxford ; Amsterdam : Made simple Books, 200 . - viii, 261 p. : ill., pbk. ; 25 cm. ISBN : 075064771X : 740 Baht Languages : English (eng) Descriptors: [LCSH]Marketing Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=3631

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Barcode	Call number	Media type	Location	Section	Status
32002000054674	HF5415 L24 2002	Book	Main Library	General Shelf	Available