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Asian branding / Batey, Ian / Prentice-Hall - 2002
Title : Asian branding : a great way to fly Material Type: printed text Authors: Batey, Ian, Author Publisher: Prentice-Hall Publication Date: 2002 Pagination: x, 412 p. Layout: ill., pbk. Size: 23 cm. ISBN (or other code): 0130664669 Price: 1522 Baht General note: Includes index. Languages : English (eng) Descriptors: [LCSH]Asia Advertising
[LCSH]Marketing -- AsiaCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1840 Asian branding : a great way to fly [printed text] / Batey, Ian, Author . - Singapore : Prentice-Hall, 2002 . - x, 412 p. : ill., pbk. ; 23 cm.
ISBN : 0130664669 : 1522 Baht
Includes index.
Languages : English (eng)
Descriptors: [LCSH]Asia Advertising
[LCSH]Marketing -- AsiaCurricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=1840 Hold
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Barcode Call number Media type Location Section Status 32002000037117 HF5415.4 B39 2002 Book Graduate Library General Shelf Available Marketing in the new Asia / Siew, Meng Leong / McGraw-Hill - 2001
Title : Marketing in the new Asia Material Type: printed text Authors: Siew, Meng Leong, Author ; Chin, Tiong Tan, Associated Name ; Swee, Hoon Ang, Associated Name Publisher: McGraw-Hill Publication Date: 2001 Pagination: vi, 377 p. Layout: ill., pbk. Size: 23 cm. ISBN (or other code): 0071184678 Price: 1280 Baht Languages : English (eng) Descriptors: [LCSH]Marketing -- Asia Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=2632 Marketing in the new Asia [printed text] / Siew, Meng Leong, Author ; Chin, Tiong Tan, Associated Name ; Swee, Hoon Ang, Associated Name . - Singapore : McGraw-Hill, 2001 . - vi, 377 p. : ill., pbk. ; 23 cm.
ISBN : 0071184678 : 1280 Baht
Languages : English (eng)
Descriptors: [LCSH]Marketing -- Asia Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=2632 Hold
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Barcode Call number Media type Location Section Status 32002000041051 HF5415.12.A8 S54 2001 c.1 Book Graduate Library General Shelf Due for return by 11/27/2016 32002000041069 HF5415.12.A8 S54 2001 c.2 Book Main Library General Shelf Available Services marketing in Asia / Lovelock, Christopher H. / Prentice-Hall - 2002
Title : Services marketing in Asia : managing people, technology and strategy Material Type: printed text Authors: Lovelock, Christopher H., Author ; Hean, Tat Keh, Associated Name ; Wirtz, Jochen, Associated Name Publisher: Prentice-Hall Publication Date: 2002 Pagination: xviii, 706 p. Layout: pbk. Size: 24 cm. ISBN (or other code): 0130605662 Price: 995 Baht General note: Includes index. Languages : English (eng) Descriptors: [LCSH]Marketing -- Asia Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=6034 Services marketing in Asia : managing people, technology and strategy [printed text] / Lovelock, Christopher H., Author ; Hean, Tat Keh, Associated Name ; Wirtz, Jochen, Associated Name . - Singapore : Prentice-Hall, 2002 . - xviii, 706 p. : pbk. ; 24 cm.
ISBN : 0130605662 : 995 Baht
Includes index.
Languages : English (eng)
Descriptors: [LCSH]Marketing -- Asia Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=6034 Hold
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Barcode Call number Media type Location Section Status 32002000094431 HF5415.12.A7 L65 2002 Book Main Library General Shelf Available Services marketing in Asia / Lovelock, Christopher H. / Prentice-Hall - 2005
Title : Services marketing in Asia : managing people, technology and strategy Material Type: printed text Authors: Lovelock, Christopher H., Author ; Hean, Tat Keh, Associated Name ; Lu, Xiongwen, Associated Name Edition statement: 2nd ed. Publisher: Prentice-Hall Publication Date: 2005 Pagination: xviii, 706 p. Layout: pbk. Size: 24 cm. ISBN (or other code): 9780131275379 Price: 457 Baht Languages : English (eng) Descriptors: [LCSH]Marketing -- Asia Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=13235 Services marketing in Asia : managing people, technology and strategy [printed text] / Lovelock, Christopher H., Author ; Hean, Tat Keh, Associated Name ; Lu, Xiongwen, Associated Name . - 2nd ed. . - Singapore : Prentice-Hall, 2005 . - xviii, 706 p. : pbk. ; 24 cm.
ISBN : 9780131275379 : 457 Baht
Languages : English (eng)
Descriptors: [LCSH]Marketing -- Asia Curricular : BBA/MBA/MSM/PhDM Record link: http://libsearch.siu.ac.th/siu/opac_css/index.php?lvl=notice_display&id=13235 Hold
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Barcode Call number Media type Location Section Status 32002000230258 HF5415.12.A7 L65 2005 Book Main Library General Shelf Available